Edit
General Sessions
Explore the topics
11:00am – 11:45am

On-Premise Outlook: Economic & Industry Trends

Speakers:

Senior Principal
Technomic

11:45am – 12:00pm

Networking Break

12:00pm – 12:45pm

Gen Z: Outlook & Opportunities

The shrinking consumer base combined with the “newcomers” – Generation Z – who enter legal-drinking age with more options and different behaviors presents challenges for on-premise adult beverage. The study will explore this generation’s usage, preferences, expectations for on-premise adult beverage occasions (dine-in and at-home), highlighting how they differ from older cohorts and identifying strategies for winning Gen Z occasions.
Speakers:

Principal
Technomic

12:45pm – 1:00pm

Networking Break

1:00pm – 1:45pm

Guest Speaker

1:45pm – 2:00pm

Key Takeaways and Closing Remarks

Speakers:

Principal
Technomic